In short: with a lot of help, and a lot of careful reflection.<\/p>
Our products begin with cotton that is grown free of harmful pesticides, from totally natural (read straight poo) fertilizers. We continue with workers paid living wages, with a manufacturing process that recycles everything from water to dyes, to the shirt off your back (literally: all you have to do is scan the QR code on the tag, and send it back to us.)<\/p>
Under normal circumstances, 60% of clothing is made from plastics -- which wind up not only choking the ocean (potentially winding up in one or more of the giant garbage patches plaguing our planet) but also polluting various water supplies in the form of microplastics, over time. We've opted to keep it simple: by building our manufacturing process around plain, natural, consciously grown cotton.<\/p>
We make products only when you order them -- which means the 40% production waste burdening most brands (a dumptruck of textiles go to the landfill every second, if you can imagine that) helps cover the bill for our sustainable materials and processes.<\/p>"},"borderRadius":{"id":87216930,"value":"#{text.border.radius}"},"textColor":{"id":87216931,"value":"#{text.color}"},"backgroundColour":{"id":87216932,"value":"#0000"},"truncateHeight":{"id":87216933,"value":null},"padding":{"id":87216935,"value":"6"},"fullWidth":{"id":87216936,"value":"0"},"fullBackgroundColor":{"id":87216937,"value":"#{text.fullBackground.color}"},"published":{"id":87216938,"value":"1"},"conditions":{"id":87216939,"value":"[]"},"template":{"id":87962251,"value":"text"}}},{"id":3790420,"type":"grid","published":1,"size":{"x":12,"y":0},"order":2,"items":[{"id":3790421,"type":"pod","published":1,"size":{"x":12,"y":0},"order":0,"items":[],"properties":{"title":{"id":87216951,"value":"One of these every second (the kind with real engines)"},"copy":{"id":87216952,"value":null},"buttonText":{"id":87216953,"value":null},"image":{"id":87216954,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/mqh9klhvwkvzv5xgvhib1m338kr6kx0nahvvii4hfnyghove.jpeg.jpg?w=auto&h=auto\",\"alt\":\"\"}"},"textAlign":{"id":87216955,"value":"center"},"textColor":{"id":87216956,"value":"#fff"},"textShadow":{"id":87216957,"value":"#{text.shadow}"},"iconShadow":{"id":87216958,"value":"light"},"horizontalAlign":{"id":87216959,"value":"center"},"verticalAlign":{"id":87216960,"value":"center"},"icon":{"id":87216961,"value":null},"iconSize":{"id":87216962,"value":"2"},"iconColour":{"id":87216963,"value":"#FFFFFF"},"iconHorizontalAlign":{"id":87216964,"value":"center"},"iconVerticalAlign":{"id":87216965,"value":"center"},"href":{"id":87216966,"value":null},"borderRadius":{"id":87216967,"value":"#{image.border.radius}"},"backgroundColor":{"id":87216968,"value":null},"overlay":{"id":87216969,"value":"1"},"template":{"id":87216970,"value":"pod"},"padding":{"id":87216971,"value":"6"},"fullWidth":{"id":87216972,"value":"0"},"fullBackgroundColor":{"id":87216973,"value":"#fff0"},"published":{"id":87216974,"value":"1"},"conditions":{"id":87216975,"value":"[]"},"ratio":{"id":87216976,"value":"square"},"buttonTextColor":{"id":87216977,"value":"#{page.background.color}"},"buttonBackgroundColor":{"id":87216978,"value":"#{button.secondary.color}"},"buttonBorderColor":{"id":87216979,"value":"#0000"},"buttonBorderRadius":{"id":87216980,"value":"#{button.border.radius}"},"buttonFill":{"id":87216981,"value":"0"}}},{"id":3790422,"type":"pod","published":1,"size":{"x":12,"y":0},"order":1,"items":[],"properties":{"title":{"id":87216982,"value":"Full of These"},"copy":{"id":87216983,"value":null},"buttonText":{"id":87216984,"value":null},"image":{"id":87216985,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/3xzxegz9hyiwqplnhojykut7obaudjljzap8ibttzx48jicu.jpeg.jpg?w=auto&h=auto\",\"alt\":\"\"}"},"textAlign":{"id":87216986,"value":"center"},"textColor":{"id":87216987,"value":"#fff"},"textShadow":{"id":87216988,"value":"#{text.shadow}"},"iconShadow":{"id":87216989,"value":"light"},"horizontalAlign":{"id":87216990,"value":"center"},"verticalAlign":{"id":87216991,"value":"center"},"icon":{"id":87216992,"value":null},"iconSize":{"id":87216993,"value":"2"},"iconColour":{"id":87216994,"value":"#FFFFFF"},"iconHorizontalAlign":{"id":87216995,"value":"center"},"iconVerticalAlign":{"id":87216996,"value":"center"},"href":{"id":87216997,"value":null},"borderRadius":{"id":87216998,"value":"#{image.border.radius}"},"backgroundColor":{"id":87216999,"value":null},"overlay":{"id":87217000,"value":"1"},"template":{"id":87217001,"value":"pod"},"padding":{"id":87217002,"value":"6"},"fullWidth":{"id":87217003,"value":"0"},"fullBackgroundColor":{"id":87217004,"value":"#fff0"},"published":{"id":87217005,"value":"1"},"conditions":{"id":87217006,"value":"[]"},"ratio":{"id":87217007,"value":"square"},"buttonTextColor":{"id":87217008,"value":"#{page.background.color}"},"buttonBackgroundColor":{"id":87217009,"value":"#{button.secondary.color}"},"buttonBorderColor":{"id":87217010,"value":"#0000"},"buttonBorderRadius":{"id":87217011,"value":"#{button.border.radius}"},"buttonFill":{"id":87217012,"value":"0"}}}],"properties":{"title":{"id":87216940,"value":null},"limit":{"id":87216941,"value":"2"},"align":{"id":87216942,"value":"center"},"breakpoints":{"id":87216943,"value":"{\"xs\":2}"},"spacing":{"id":87216944,"value":null},"template":{"id":87216945,"value":"gate"},"padding":{"id":87216946,"value":"6"},"fullWidth":{"id":87216947,"value":"0"},"fullBackgroundColor":{"id":87216948,"value":"#fff0"},"published":{"id":87216949,"value":"1"},"conditions":{"id":87216950,"value":"[]"}}},{"id":3790423,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":3,"items":[],"properties":{"html":{"id":87217013,"value":"
Wastewater from dyehouse effluent is a major source of pollution in the clothing industry. Where our products are dyed, the water is recovered, cleaned and recirculated. After settling and skimming, the water is filtered using reverse osmosis and distillation. This is basically sucking up water through really fine sand over and over, then boiling it.<\/p>
Salt is added back in so that the dye adheres and all the cruddy mulchy stuff left over is dried out and used for road markings. About 95% of the water is recirculated and recovered.<\/p>
At the end, the water coming out of the filters and going back round to be reused again is crystal clear, literally clean enough to drink. Once it has been cleaned, it is then used at the input for the next batch. It is a closed loop system.<\/p>"},"borderRadius":{"id":87217014,"value":"#{text.border.radius}"},"textColor":{"id":87217015,"value":"#{text.color}"},"backgroundColour":{"id":87217016,"value":"#0000"},"truncateHeight":{"id":87217017,"value":null},"template":{"id":87217018,"value":"text"},"padding":{"id":87217019,"value":"6"},"fullWidth":{"id":87217020,"value":"0"},"fullBackgroundColor":{"id":87217021,"value":"#{text.fullBackground.color}"},"published":{"id":87217022,"value":"1"},"conditions":{"id":87217023,"value":"[]"}}},{"id":3790424,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":4,"items":[],"properties":{"html":{"id":87217024,"value":"
Clean, renewable energy is a vital tool to reduce the worst effects of climate change. Throughout our circular supply chain, renewable energy is used. Our manufacturing operations run on solar power and, in India, the factory owns two wind farms and a 150kw PV array. Renewable energy is affordable, reliable and something we are committed to using.<\/p>
Within the factory, machine-to-machine communications technology allows the team to dynamically turn equipment on and off only when it is needed, balancing our manufacturing demand with on site generation.<\/p>"},"borderRadius":{"id":87217025,"value":"#{text.border.radius}"},"textColor":{"id":87217026,"value":"#{text.color}"},"backgroundColour":{"id":87217027,"value":"#0000"},"truncateHeight":{"id":87217028,"value":null},"template":{"id":87217029,"value":"text"},"padding":{"id":87217030,"value":"6"},"fullWidth":{"id":87217031,"value":"0"},"fullBackgroundColor":{"id":87217032,"value":"#{text.fullBackground.color}"},"published":{"id":87217033,"value":"1"},"conditions":{"id":87217034,"value":"[]"}}},{"id":3790425,"type":"row","published":1,"size":{"x":12,"y":0},"order":5,"items":[{"id":3790426,"type":"pod","published":1,"size":{"x":12,"y":0},"order":0,"items":[],"properties":{"title":{"id":87217048,"value":null},"copy":{"id":87217049,"value":null},"media":{"id":87217050,"value":"image"},"image":{"id":87217051,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/ravcxjbie27ubg3rvyiiymx2wjjeeeu5kh2kdkwj5kkunv5j.png.png?w=auto&h=auto\",\"alt\":\"\"}"},"video":{"id":87217052,"value":null},"autoplayInBackground":{"id":87217053,"value":"1"},"titleSize":{"id":87217054,"value":"1"},"overlay":{"id":87217055,"value":"1"},"href":{"id":87217056,"value":null},"borderRadius":{"id":87217057,"value":"#{image.border.radius}"},"padding":{"id":87217059,"value":"6"},"fullWidth":{"id":87217060,"value":"0"},"fullBackgroundColor":{"id":87217061,"value":"#fff0"},"published":{"id":87217062,"value":"1"},"conditions":{"id":87217063,"value":"[]"},"ratio":{"id":87217064,"value":"short"},"template":{"id":87963224,"value":"pod"}}},{"id":3814196,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":1,"items":[],"properties":{"padding":{"id":87963225,"value":"2"},"html":{"id":87963226,"value":"
By 2050 there will be more plastic in the ocean than fish. This is bad -- and we've already covered why we don't use plastic in our clothing or other products. Now comes packaging: Instead of plastic packaging, we use a rip and splash-proof mailer bag made out of paper. Big orders come in cardboard boxes, with paper-based tape.<\/p>
<\/p>
Plants, not plastic<\/p><\/li>
Reuse the packaging or colour it in<\/p><\/li>
Recycled material stickers<\/p><\/li><\/ul>"},"textColor":{"id":87963227,"value":"#{feature.text.color}"}}}],"properties":{"icon":{"id":87217036,"value":null},"title":{"id":87217037,"value":null},"backgroundColor":{"id":87217039,"value":"#{feature.background.color}"},"padding":{"id":87217043,"value":"6"},"fullWidth":{"id":87217044,"value":"0"},"fullBackgroundColor":{"id":87217045,"value":"#{feature.fullBackground.color}"},"published":{"id":87217046,"value":"1"},"conditions":{"id":87217047,"value":"[]"},"direction":{"id":87963219,"value":"column"},"textColor":{"id":87963220,"value":"#{feature.text.color}"},"buttonText":{"id":87963221,"value":null},"copy":{"id":87963222,"value":"
By 2050 there will be more plastic in the ocean than fish. This is bad -- and we've already covered why we don't use plastic in our clothing or other products. Now comes packaging: Instead of plastic packaging, we use a rip and splash-proof mailer bag made out of paper. Big orders come in cardboard boxes, with paper-based tape.<\/p>
<\/p>
Plants, not plastic<\/p><\/li>
Reuse the packaging or colour it in<\/p><\/li>
Recycled material stickers<\/p><\/li><\/ul>"},"template":{"id":87963223,"value":"feature"}}},{"id":3814384,"type":"banner","published":1,"size":{"x":12,"y":0},"order":6,"items":[],"properties":{"type":{"id":87970195,"value":"standard"},"title":{"id":87970196,"value":"Lets keep in touch!"},"copy":{"id":87970197,"value":"Sign up and we'll be able to share sales, news, new products, or just plain warmth (we like warmth.)"},"titleColor":{"id":87970198,"value":"#{banner.title.color}"},"titleBackground":{"id":87970199,"value":"#{banner.title.background.color}"},"copyColor":{"id":87970200,"value":"#{banner.copy.color}"},"copyBackground":{"id":87970201,"value":"#{banner.copy.background.color}"},"contentWidth":{"id":87970202,"value":"95%"},"textShadow":{"id":87970203,"value":"#{banner.text.shadow}"},"borderRadius":{"id":87970204,"value":"0px"},"buttonBorderRadius":{"id":87970205,"value":"#{button.border.radius}"},"buttonBackgroundColor":{"id":87970206,"value":"#{button.primary.color}"},"buttonStyle":{"id":87970207,"value":"secondary"},"buttonSize":{"id":87970208,"value":"standard"},"overlayOpacity":{"id":87970209,"value":"0.15"},"overlayColourStart":{"id":87970210,"value":"#000000"},"overlayColourEnd":{"id":87970211,"value":"#000000"},"overlayDirection":{"id":87970212,"value":"90"},"image":{"id":87970213,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/nzpnps4plxzpgo4utfqlpdnklnypmb9xky1eh2dzoqdtbbfm.jpeg.jpg?w=auto&h=auto\",\"alt\":\"\"}"},"video":{"id":87970214,"value":null},"videoThumbnail":{"id":87970215,"value":null},"media":{"id":87970216,"value":"image"},"align":{"id":87970217,"value":"left"},"verticalAlignment":{"id":87970218,"value":"center"},"font":{"id":87970219,"value":"#{heading1.font}"},"actions":{"id":87970220,"value":"[{\"text\":\"Subscribe\",\"href\":\"https:\\\/\\\/subscribe.karma.works\\\/\"},{\"text\":\"\",\"href\":\"#\"}]"},"template":{"id":87970221,"value":"banner"},"padding":{"id":87970222,"value":"6"},"fullWidth":{"id":87970223,"value":"1"},"fullBackgroundColor":{"id":87970224,"value":"#{banner.fullBackground.color}"},"published":{"id":87970225,"value":"1"},"conditions":{"id":87970226,"value":"[]"}}}],"properties":{"title":{"id":87216883,"value":"Sustainability"},"isStorePage":{"id":87216884,"value":"1"},"ogImage":{"id":87216885,"value":"https:\/\/images.podos.io\/pgxgueijewav8dfbmkwdyptmgqftb5a6w5kcoktyguocvcna.jpeg.jpg?w=1200&h=auto"},"description":{"id":87216886,"value":"Our best shot at the perfect organic product."}},"labels":[],"published":1,"sitemap":1,"divisionId":360507,"edited":true}